If you want to sell your goods, doing it online is the best approach. Getting on a good e-commerce platform could be the primary key to the success or failure of your new venture. There are hundreds of e-commerce platforms today and finding the one that works for you could be a tricky job. Don’t fall for the marketing hype and go with the platform that has shown you the most number of ads during your research.
In this article, we will try to help you find a good e-commerce platform that meets most of your needs.
A good e-commerce store should be able to do at least the below basic tasks. So keep an eye out for these important details when researching a new platform.
- Ability to sell physical and digital goods.
- List products and allow for more than one item to be purchased at a time
- Provide white labelling solution. i.e. have your store branding on pages.
- Easily integrate with popular payment gateways
- Provide a simple report on what needs to be shipped, transactions of the day, etc.
- Be easily customisable and have the ability to run on your own server.
- Be cost-effective, fast and have a built-in SEO enhancement.
- Last but most important, be mobile friendly both for client and customers.
While many platforms offer a lot more services, these are the absolute necessities to run your online store.
Based on these criteria, we found the following to be the best e-commerce platforms.
Shopify is one of the simplest e-commerce platforms for an e-commerce store. It loads fast on web as well as on mobile, has a great user experience, and has great design options to make your store look professional. With over 500,000 stores on the platform, clearly, they are one of the best in the market.
This is a great option if you plan to scale your small time business in the future. BigCommerce powers small, medium as well as big storefronts. Their comprehensive set of e-commerce tools saves a lot of time and effort. They are currently working in 150 different countries and has great social media funnels to grow your sales.
3dcart is not just an e-commerce platform, but also a powerful CRM. It is great to create landing pages, setting up product pages and also to store your customer information, order, reviews and even a ranking of your customers in the database. You can segment your customers, set them up for a targeted email drip, and even upsell products. In addition to these, 3dcart is mobile friendly, fast and give a great user experience in most smartphones.
Volusion may not be as famous as the other three products on this list. But, their no transaction fee proposition along with a comprehensive set of e-commerce tools make them a fantastic choice. Another big advantage is that the set up is so simple that you need not be a nerd, or hire one to set up the store.